Musikmesse in Frankfurt is the international trade fair for musical instruments, sheet music, music production and marketing.
Musikmesse 201607. - 10.04.2016
Beck`s Open Stage
Digitisation is fundamentally changing business and
society – and at increasing speed. The MI industry is also affected by this,
and some people are having to leave their comfort zone and strike new paths.
Progress means the courage to change, and it holds both opportunities and
risks. Only with the necessary know-how can challenges be overcome and
transformed into success.
In 2016, Musikmesse
and the industry association SOMM are cooperating to introduce the Business
Academy, the first-ever extensive programme of advanced professional training
for trade visitors. Top-notch speakers, consultants and coaches from business,
law, academia and the media share their knowledge in a varied mix of lectures,
discussions and workshops. The focus is always on practical relevance, and the
topics – related to communications, sales, legal, compliance and marketing – are
geared specifically to the needs of the MI industry and set against the
background of fundamental structural change.
Media partner: das musikinstrument
All lectures will be translated simultaneously.
Programme subject to change.
Classic meets Acoustic
Classic meets Keys
Electro meets Recording
Classic meets Jazz
Rock meets Pop
Events, awards and more during Musikmesse