Michael Fralix


Dr. Mike Fralix is an experienced Chief Executive Officer with a demonstrated history of working in the apparel and fashion industry. He is skilled in Trend Analysis, Luxury Goods, Operations Management and the Textile Industry supply chain. With 40 years of experience in manufacturing, research and development, and operations and corporate management, he leads [TC]²’s initiatives to develop next-generation supply chain technologies, and works with companies to implement currently available technologies and business processes. He has also recently started working with SoftWear Automation, Inc., an Atlanta-based machine-vision robotics firm, as a Technology Evangelist. 

He holds Bachelor of Science degrees in Applied Mathematics and Philosophy from North Carolina State University, a Master’s degree in Business Administration from Duke University, and a Doctorate in Textile Technology Management from North Carolina State University. In 2009 he was appointed an Adjunct Associate Professor at N.C. State University and was named Distinguished Alumnus of the Year in the College of Textiles for 2012. 

Dr. Fralix is also active in several industry organizations. He is a member of the Board of Directors of: AAFA-American Apparel & Footwear Assoc., AFMA-American Fiber Manufacturers Assoc., SPESA-Sewn Products Equipment and Suppliers of the Americas (Past Chairman), IAF-International Apparel Federation (Chair of Technical Committee), CCAA-Caribbean-Central American Action, AAFA Education Foundation (Current President), YMA-Fashion Scholarship Fund, and the Georgia Soft Goods Education Foundation (Past President). He was recognized as a Thought Leader at the OIA (Outdoor Industry Association) Thought Leader’s Dinner in January 2013. 

Dr. Fralix believes that tomorrow’s industry leaders are going to thrive through the use of digital and robotic technologies and processes that are integrated across continents. From product development to delivery and logistics, these companies will implement systems that: enable the shortest cycle time from concept to market, provide the most rapid and efficient response to consumer demand, and offer the best value for the investment.