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Creative Director Neonyt
Magdalena Schaffrin co-founded the
Greenshowroom in 2009, a fashion trade fair for sustainable high fashion. The
Greenshowroom and the Ethical Fashion Show Berlin grew to become Neonyt, the
global hub for fashion, sustainability and innovation, in 2018. Magdalena
Schaffrin remains Neonyt’s Creative Director and is responsible for curating
the exhibiting brands, on-site design, and visual communication. Together
with Max Gilgenmann, Magdalena Schaffrin established the creative agency
Kaleidoscope Berlin in 2018.