Ambiente Academy
Hall 11.1 E51
2:30 — 3:00 PM
February 11 '20
Challenges in eCommerce – what kind of help can a digital mindset offer?
The lecture discusses the abstract construct behind the new school of thought, which is essential for the successful implementation of digitalisation. Various pitfalls in e-commerce are explored using practical examples. Finally, the lecture identifies the first steps towards rethinking how to master these challenges.