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Lecture programme ZELLCHEMING-Forum, Halle 4.1, Stand H15 Science Flash
3:05 — 3:25 PM
June 25 '19

Heidelberg goes digital! Subscription economy – Outcome based business model for Heidelberger Druckmaschinen AG

Subscription is a response from Heidelberg to the demands of digitization in the printing industry. Customers receive higher productivity and higher output at lower costs -Heidelberg generates recurring revenues. This is an example of new digital business models based on big data in the printing industry.

Heidelberger Druckmaschinen AG
Subject to change without notice

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