Watch the (DIGITAL) gap! How to build the bridge from an physical Color Development to the digital Color Development
Working with digital Color Values of Pantone will help to speed up your color development immense! Color communication between global acting agencies, suppliers, dyeing mills and specifiers will be lifted from a subjective level to a numbers driven objective level by using Pantone digital data on top of using physical samples. One of the biggest retailer in the world could optimize their first hit match in lab dipping from 45% to 90% by using globally the Pantone digital color values.